FROM SCRATCH · pre-launch
Build the channel you've been telling yourself you would.
6+ channels, 14+ years, 2,500+ videos uploaded, and a lot of mistakes I'd save you from if I had to do it again. We're designing a program for creators who are serious about the long game, and we want your input on what it should be.
// the receipts
// the honest part.
I'm not a guru. I'm a creator who built multiple successful channels from zero and learned the hard way what actually moves the needle. I've also worked with some of the biggest brands in entertainment, including LEGO, Epic Games, Hot Wheels, Dreamworks, and many more. From Scratch is the program I wish someone had handed me when I was uploading to an empty feed.
★ What you walk away with ★
- The system I use to start any channel from zero.
- Hook, structure, and packaging frameworks that actually convert.
- The metrics I check daily and the ones I ignore.
- How I think about consistency without burning out.
- The growth moves that compound, and the ones that waste a year.
- Direct input into what gets built next. Your voice shapes it.
// a note from Justin
I want to speak into your dream of building a profitable, lasting YouTube business without the empty promises you've heard everywhere else.
Over 14 years and 2,500+ videos, I've lived the highs, the lows, and everything in between. I'll hand you the real lessons from that journey, not just hype.
This isn't a get rich quick scheme. It's the opposite. We'll build a strong foundation from scratch so you know you're creating something that lasts, a channel you're genuinely proud of, built without losing your soul in the process.
// questions
Why a waitlist instead of just selling it?
Because I’m building this for you, not at you. The questions you answer shape the curriculum, the format, and the price tiers.
When does From Scratch actually launch?
Soon. We're moving fast, but not skipping on quality. Waitlist members get the date first.
What format will it be?
We're still designing it. Your answers help us decide between a workshop, a multi-week cohort, or a self-paced course (or all three).
Is this for beginners or experienced creators?
Both. The form sorts you into the track that fits where you actually are, not where you think you should be.
// last word